Start: 05:04 — The Contentious Instagram post by Israel Folau
Strategy #1: 15:17 — Targeting pain vs. selling benefits
Strategy #2: 16:44 — Guarantee of Service
Strategy #3: 20:05 — What does the modern salesperson look like?
Strategy #4: 22:37 — My experience one month later driving a Tesla
Strategy #5: 27:42 — Customer lifetime value concept: it’s 21x easier to do business with these folks
Strategy #6: 29:52 — Strategies which attracted 30,000 people to join my database
Strategy #7: 33:02 — The laser vs. lightbulb strategy
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