From Vartika Kashyap
Founding a startup and making a successful business are two different things. Anyone may have a startup idea, but many people are not able to turn an idea into a sustainable enterprise.
According to the Small Business Administration, about half of all new companies survive five years or more, and the percent drops down to one-third after 10 years. So while it may be easy to say you’ve come up with a terrific startup thought, to actually succeed and remain in business isn’t quite as easy as it may seem.
One place that plays an important part in a startup’therefore growth–and is frequently overlooked–is culture. To make a startup culture that is going to have positive effect on your company’s expansion, consider the following advice.
Invite innovative thinking
One of the largest bottlenecks to startup expansion is using a mindset that is fixed. Constantly visiting the book and stating, “This is the way things have always been completed,” can cripple the creativity of the men and women working with you personally, and shouldn’t be a part of your startup culture.
Always encourage your staff to come up with fresh ideas, however unrealistic they might seem. Firms like Tesla and Snapchat were able to become what they are today since they were never shy to experiment. They don’t stick to a “this is the way things are done in the past” mentality.
A work culture that promotes innovative thinking also lets you have a continuous flow of ideas, from advertising to product creation, and every other part of your enterprise. And these ideas are what will become your startup’s success story.
Keep everyone in the loop
One of the things I like about a startup culture is how there are frequently no barriers between individuals with different titles. I see managers functioning side-by-side with interns, and CEOs who embrace an open work environment and don’t have different offices.
Embracing an open culture ensures two things: It makes employees feel valued, and at the identical time keeps everyone in the loop when it comes to what’s happening. Nothing occurs behind closed doors that could make a team member feel as though they’re not part of the group.
This can prove to be the ideal approach to acquire the confidence of your employees. Don’t forgetyour employees are your biggest assets for creating your startup’s success story. Whenever your employees trust you, they will not be reluctant to go out of the way to do things for the better of your company.
Walk the talk
You can employ the best people, but if they don’t possess a strong leader to direct them, they will be of no use to the corporation. In order for your organization to reach the degree of success you’ve dreamed of, even as the business owner, you will need to be the one taking the duty of doing things.
After all, the business is the eyesight. You can’t assume your employees are seeing things the identical way you do. However, you may share your vision with individuals, and inspire your staff by being present throughout every step and every stage of establishing the enterprise.
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Identify the purpose
Ask yourself: What’therefore the objective of your startup? Today, ask the individuals working for you the identical question. I’m sure you won’t receive the response you’re searching for. This is where many entrepreneurs go wrong. If you’re unable to convey what it is that you’re attempting to accomplish with your startup, it becomes one of the largest challenges that will interfere with the company’s expansion.
Yes, even the startup is the fantasy, but you can’t do everything on your own. This is why you employ a staff, and it becomes your duty to make certain everyone on the staff knows what the fantasy is. To put it differently, they have to understand the objective of your startup.
Once everyone knows what the purpose is, it will become easier for them to align their efforts in 1 way to achieve the identical goal goal. When they understand where they’re moving, they could develop their own street maps to successfully reach that goal.
About the Author
Article by: Vartika Kashyap
Vartika Kashyap was appointed one of LinkedIn Top Voices in 2016 and 2017. She’s also a contributor to Business.com, The Next Web, YourStory, along with HuffPost, Amongst Others. Her posts mainly revolve around leadership, productivity, and frequent workplace occasions. She also loves to read and travel to new areas.
The article Does Your Startup Culture Encourage Business Growth? Appeared first on AllBusiness.com
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