Tag: chadha
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How to Create Content for Gen Z, From a TikTok-Influencer-Approved Marketing Agency
Gen Z gets the fastest-growing purchasing power of any production — but it is still one of the very misunderstood and challenging age groups to advertise to. While previous generations can be normally be persuaded to purchase products through new loyalty, fear of missing out, or high-budget ads from leading businesses, Gen-Z’s relatively modest spending…