Tag: firms
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Improvising Marketing in Real-Time with Social Media
Conventional wisdom Indicates that a firm’s Marketing message is organized well ahead, and maintained one hundred percent from the company in check. The benefits of such an approach are well understood. However, this strategy can also cause a new being viewed as remote from its target market and failing to catch the Zeitgeist (the trends,…
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Carbon Clean 200: Greener businesses rule, conclude investment analysts
Investment returns on firms driving the transition to a green market are readily outstripping those of their fossil fuel opponents, new analysis suggests, adding to mounting evidence of a hastening investor switch away from carbon intensive assets. A group of 200 publicly traded’carbon clean’ companies has outperformed its fossil fuel counterpart by a factor of…