Tesla Semi receives warning from Daimler Trucks CEO on ‘difficult’ trucking market



The Tesla Semi has been coming, along with the trucking industry’s large players have started to take notice. One of those is Daimler Trucks CEO Martin Daum, who recently stated that his company is carrying the all-electric extended hauler from the Silicon Valley firm very seriously. Although this is true, however, Daum also noted it would be very hard for both Tesla to make a dent from the trucking industry.

Daum’s newest statements were associated to a recent interview through the 2019 Consumer Electronics Show (CES). The Daimler Trucks CEO confessed the Tesla Semi is “enjoyable,” and the electric automobile maker has proven itself in the auto industry. The veteran executive pointed out, however, the playing field in the trucking market is something which would be alien to Tesla, at least for now.

“They’re fun; it’s an interesting industry. We take each competitor severely; Tesla has shown that they really possess the tenacity to really go through enormous losses to capture the marketplace. But trucking is a challenging enterprise. They will learn the hard way; trucking isn’t like passenger cars in which one size fits all. There’s a great deal of number in trucking… the United States is a highly competitive marketplace, so as I said, they’re fun,” he said.

(adsbygoogle = window.adsbygoogle || []).push({});

The Daimler Trucks CEO stated that the trucking industry spans a quantity of categories. In North America alone, a region where Daimler Trucks sold 176,000 automobiles at 2018, the business sold several kinds of vehicles, from school buses and delivery trucks to big, specialized trucks which weigh several tons. Daum noted, however, this Daimler is only able to grow and manufacture these trucks because of the firm ’s global footprint.

That footprint, according to the CEO, is some thing which Tesla is yet to possess.

“How do we survive? Since we run a global enterprise. I don’t only look at the 176,000 North American trucks; I look at the more 500,000 trucks that we market globally … And that is a unit number you want to survive finally. Of all players in the North American marketplace — Volvo, Navistar, at the institution with the Volkswagen Group, also Paccar — we all have one big international footprint. ”

“So for Tesla, it’s a very long way in order for it to find that. Not making fun of them, we take them seriously. In their market, they could be prosperous, but to become finally the fifth participant in the North American marketplace, it’s a very long way, and we all won’t make it easy for them. ”

While Daum’s recent statements regarding the Tesla Semi were a bit dismissive, ” the CEO’s words are a remarkable improvement over his first skepticism of the all-electric long-hauler. After Elon Musk introduced the specs of the Semi, after all, Daum famously indicated the electrical truck likely defies the rules of physics. In an announcement Bloomberg, Daum softly noted that “If Tesla really delivers on this promise, we’ll clearly buy two trucks — one to take apart and one to test because when that happens, some thing has passed . However, for the time being, the very same laws of physics apply in Germany and at California. ”

Since its unveiling, a few members of the trucking sector have begun warming up to the notion of a all-electric long-hauler. Sean Chenault, a 16-year veteran of the industry, said that the automobile is “a good thing” for the industry “as a whole. ” Roadmaster Group CEO John Wilbur further pointed out that Tesla’s technology like its driver-assist systems would likely push trucking forward.

The Tesla Semi is now undergoing testing on America’s roads. The silver model has been seen in several countries over the past couple of months, along with the matte black evaluation mule (currently wrapped in a stunning red), made appearances at a Supercharger too. Throughout the vehicle’s unveiling, Elon Musk announced the Semi would start production sometime in 2019, however afterwards statements from Tesla head of investor relations Martin Viecha noted through a Tour of Gigafactory 1 which creation of the automobile could “s ” start with 2020.

The post Tesla Semi receives warning from Daimler Trucks CEO on ‘hard ’ trucking marketplace appeared initially on TESLARATI.com.

Buy Tickets for every event – Sports, Concerts, Festivals and more buytickets.com

Discover more from Teslas Only

Subscribe now to keep reading and get access to the full archive.

Continue reading